Fund Raising Matters

Fund Raising Matters is a registered trademark of Goettler Associates

Goettler Associates presents Fund Raising Matters ™, a regular publication offering the latest insights on fund raising.  We first introduced Fund Raising Matters as a traditional quarterly newsletter in 1996, continuing our commitment to advance the business of philanthropy.  

We hope you will find Fund Raising Matters insightful and informational. We hope it will assist your efforts in developing successful fund-raising strategies. As always, we welcome an opportunity to learn more about your situation and discuss how our experience and talents can further your success.

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Category: FRM Issue 71

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Chasing Volunteerism

Category: FRM Issue 71
Demographic and Cultural Changes Impacting Volunteerism As fundraisers for nonprofit organizations, it is essential that we understand the ebbs and flows of volunteerism in our sector. For many public nonprofit organizations the only thing more important than funding is if, when, why and how individuals engage in volunteerism. Fundraisers shoul...

What do you know about your volunteers?

Category: FRM Issue 71
Refreshing Your Volunteer Corps Do you know your volunteers? Do you know their age, marital status, household income, level of education attained? Are your struggling to refresh the ranks of your volunteer corps? A few years ago a Congressional report stated that “Volunteering rates in the US are no lower than in the 1970s.” Really! Cert...

Volunteerism between the Generations:

Category: FRM Issue 71
A current report from AmeriCorps estimates the rates of volunteerism between generations: • Generation X: (ages 45 to 56) 36.4% — 21,720,574 • Baby Boomers: (age 57 to 75) 30.7% — 22,631,756 • Millennials: (age 26 or so to 44) 28.2% — 19,904,598 • Generation Y: 26.1% — 6,456,628 • Silent Genera...

On Second Thought: Volunteers Do It Better

Category: FRM Issue 71
Despite the incredible growth and increasing professionalism of the nonprofit sector, some folks may be losing sight of the continuing importance of volunteer fundraisers to the health and vitality of our nonprofit organizations. There are many excellent development officers at work today, for sure; but, the undeniable truth is that when it comes ...