Goettler Associates presents Fund Raising Matters ™, a regular publication offering the latest insights on fund raising. We first introduced Fund Raising Matters as a traditional quarterly newsletter in 1996, continuing our commitment to advance the business of philanthropy.
We hope you will find Fund Raising Matters insightful and informational. We hope it will assist your efforts in developing successful fund-raising strategies. As always, we welcome an opportunity to learn more about your situation and discuss how our experience and talents can further your success.
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Focus higher-level thinking on strategy development
When was the last time a donor asked to see your strategic plan? Maybe a foundation grant application included a question about whether the organization has a plan, but honestly has anyone else asked? So why do we invest our organizational resources in these elaborate strategic planning ...
Your Planning Process Matters
It seems there is a new book or formula for better organizational planning and strategy published every few weeks. Most people have to be reminded about what all the terms mean, and the differences between mission, vision, and values statements. It can get overwhelming. And, what about the process itself? What...
By: David Goettler, CEO
The fundraising profession has grown tremendously since its inception. Today, most organizations employ experienced and capable fundraisers on staff. Increasingly administration executives and governing boards may wonder why they would need to hire a consultant at all — isn’t that the role of the executive director...
When starting a new planning process, focus on the why, what and how of planning:
Vision:• Our Aspiration / The Why
A vision statement should present the optimal future state, an ideal future even if it may never be achieved; a statement of where the organization is headed and what values are guiding that journey.
Mission:• Our Purpose / The Wh...
“A HUGE and ringing endorsement for Goettler Associates. The firm directed the Library’s very successful capital campaign 10 years ago. After a competitive vetting process, we selected them again to do work this year. They just completed a campaign planning study for us for a major gift/endowment campaign. The final report was excellent, and very thorough. Mr. Goettler had good rapport with staff, elected officials and trustees – and that interpersonal magic should not be discounted. The community leaders he interviewed had good feedback on his professionalism.”
- Cathi Alloway, Library Director, Schlow Centre Region Library
“In fund raising, volunteer committees need a professional partner who knows how and when to guide, and how and when to push. Goettler Associates certainly was that partner. They greatly helped our transition from fund raising to development.”
- Marcia Ferguson, Executive Director, Parma Hospital Health Care Foundation
