Goettler Associates presents Fund Raising Matters ™, a regular publication offering the latest insights on fund raising. We first introduced Fund Raising Matters as a traditional quarterly newsletter in 1996, continuing our commitment to advance the business of philanthropy.
We hope you will find Fund Raising Matters insightful and informational. We hope it will assist your efforts in developing successful fund-raising strategies. As always, we welcome an opportunity to learn more about your situation and discuss how our experience and talents can further your success.
Campaign Planning Studies
Over the years we’ve encountered more than a few organizations that have an outdated view of capital campaigns, thinking major campaigns can only support brick and mortar expansions. There is no denying the fact that capital campaigns are often successfully conducted for new and expanded buildings. But is that new bui...
Does A Careful Campaign Planning Study Always Lead to Greater Success?
If a nonprofit executive tells a consultant they want to launch a capital campaign, the consultant will first recommend a study, right?
Best practices in fund-raising management point to the importance of and the need for a campaign planning study (a.k.a. feasibility study). I...
If any of these statements accurately describe your organization, you may NOT be ready to conduct a campaign planning study.
Your organization has not conducted an externally-based strategic plan.
Your proposed goal is indistinguishable from annual or program goals.
Your organization lacks a general case for...
On Second Thought . . .
I first met Gayle in May 2009. She has been on the board of a public library in Pennsylvania for a long time. After a considerable amount of energy researching the community's usage and strategic planning, the board decided the current library was far too small to effectively serve their community.
As part of this planni...
“A HUGE and ringing endorsement for Goettler Associates. The firm directed the Library’s very successful capital campaign 10 years ago. After a competitive vetting process, we selected them again to do work this year. They just completed a campaign planning study for us for a major gift/endowment campaign. The final report was excellent, and very thorough. Mr. Goettler had good rapport with staff, elected officials and trustees – and that interpersonal magic should not be discounted. The community leaders he interviewed had good feedback on his professionalism.”
- Cathi Alloway, Library Director, Schlow Centre Region Library
“Local Matters engaged Goettler Associates to create a financial development plan to accompany our strategic plan. Goettler delved deep into the process, analyzing trends in our revenue streams and monetizing our programmatic goals so that we could make them a reality. In addition, they engaged wonderfully with our board, energizing the group and providing the skills and confidence necessary to make it possible for everyone to ‘make the ask.'”
- Michelle Moskowitz Brown, Executive Director, Local Matters