Fund Raising Matters

Fund Raising Matters
Goettler Associates presents Fund Raising Matters™, a regular publication offering the latest insights on fund raising.  We first introduced Fund Raising Matters as a traditional quarterly newsletter in 1996, continuing our commitment to advance the business of philanthropy.  

We hope you will find Fund Raising Matters insightful and informational. We hope it will assist your efforts in developing successful fund-raising strategies. As always, we welcome an opportunity to learn more about your situation and discuss how our experience and talents can further your success.

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Category: FRM Issue 69

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Do we need a strategic plan to raise more money?

Category: FRM Issue 69
Focus higher-level thinking on strategy development When was the last time a donor asked to see your strategic plan? Maybe a foundation grant application included a question about whether the organization has a plan, but honestly has anyone else asked? So why do we invest our organizational resources in these elaborate strategic planning ...

Consider strategy before setting goals

Category: FRM Issue 69
Your Planning Process Matters It seems there is a new book or formula for better organizational planning and strategy published every few weeks. Most people have to be reminded about what all the terms mean, and the differences between mission, vision, and values statements. It can get overwhelming. And, what about the process itself? What...

On Second Thought: Why Hire a Consultant?

Category: FRM Issue 69
By: David Goettler, CEO The fundraising profession has grown tremendously since its inception. Today, most organizations employ experienced and capable fundraisers on staff. Increasingly administration executives and governing boards may wonder why they would need to hire a consultant at all — isn’t that the role of the executive director...

Vision, Mission & Strategy: The Why, What & How of Planning

Category: FRM Issue 69
When starting a new planning process, focus on the why, what and how of planning: Vision:• Our Aspiration / The Why A vision statement should present the optimal future state, an ideal future even if it may never be achieved; a statement of where the organization is headed and what values are guiding that journey. Mission:• Our Purpose / The Wh...