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“Goettler Associates’ counsel showed us how to raise the bar. They took us well beyond what we originally thought would be possible to achieve, and more than has ever been raised in this community”
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Category Archives for Opinion |
Treat donors as shareholders to frame the major gifts equation
Treat donors as shareholders to frame the major gifts equation around an investment analogy to develop a loyal base of givers. Mr. Shaw has picked up on another aspect of this concept in his article. Here is an opinion piece that we thought worthy of sharing. We might add two additional points: 1) considering donors […]
Everything Old is New Again in Fundraising
Everything Old is New Again in the fundraising industry. We appreciate the perspective that Jay Frost expresses in this article, as he strikes a rational balance between respect for our industry’s well-established best practices with the explosion and exuberance for fundraising with new social media techniques. Everything Old is New Again by Jay Frost New […]
Become A Better Listener by Maintaining Your Curiosity
Want to become a better listener? We found some sage advice in this article from Andrew Olsen (spotted on LinkedIn) that listening is in fact one of the most important skills that fund raisers must develop. We’d argue that fund raisers need to first maintain a genuine curiosity about people and what their interests are to […]
About High Fundraising Costs: It’s Complicated
The following editorial about high fundraising costs appeared in the Chronicle of Philanthropy. Excellent topic. On a related issue and another one of our pet peeves is the nonprofit executive that suggests 100% of a donors gift will go directly to programs. . . . July 8, 2013 About High Fundraising Costs: It’s Complicated By […]