-
Search News and Information
-
News and Information Categories
- Fund Raising (29)
- Marketing & Communications (13)
- Opinion (24)
- Research & Special Reports (37)
- Road Ahead Blog (11)
- Show All Articles
-
Testimonials
50 years is a wonderful achievement. It is my pleasure to work with Goettler Associates on two campaigns over the past 18 years. Goettler has been a tremendous help in supporting us to achieve our goals. It would not have been possible without your guidance, encouragement, and knowledge.- Jan Chambers, Executive Director, Barnesville Hospital Foundation“Goettler Associates’ counsel showed us how to raise the bar. They took us well beyond what we originally thought would be possible to achieve, and more than has ever been raised in this community”
- Raymond Ingham, PhD, FACHE, FACMPE President and CEO, Witham Health Services
Category Archives for Marketing & Communications |
Tips to Avoid Social Media Burnout in 2014
Here are several tips to avoid social media burnout, and the insatiable beast that it is. Last week, I was at a reception and someone asked me what I do. As most development professionals know, it’s not always a simple answer. The individual I had just met, having heard my somewhat inadequate description responded, “so […]
Reminding Fundraisers of the Donor’s Perspective
A great post reminding fundraisers of the donor’s perspective, and further supported by some shocking statistics from the AFP’s Fundraising Effectiveness Project. Go forth and broker love ! Stop Treating Your Donors Like a Cash Cow Meet the typical donor, as charities see the beast: a cash cow. Biddable. Milkable. And — oh, yes — […]
Conducting Community Health Needs Assessments
This is an excellent post on the origin and history of the Community Health Needs Assessments that all hospitals must now perform. From our viewpoint we are continually surprised to see that the development office and/or hospital foundation has little to no involvement in requesting, directing nor performing these assessments. Seems to us that this […]